Time and money are not always the metric for sustainable success. Companies should solve problems that are relevant and future-oriented. A radical look into the future is needed.

  • Kunde:

    Automotive group

  • Unsere Rolle:

    Optimize digital processes for a better customer experience

Processes are often driven by numbers in a way that the needs of customers or employees are ignored. What are the right key figures to evaluate and optimize customer service? How can the needs of customers be addressed also in processes without getting lost in a myriad of wishes?


This was an exciting task that delivered insights from the user journeys beyond to processes and to the whole automotive the group.